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From The Economic Times

Center-Right Owned by Bennett, Coleman & Co.

JSW Sports enters international sports IP market with Hong Kong Sixes partnership

JSW Sports enters international sports IP market with Hong Kong Sixes partnership

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JSW Sports has entered the international sports market by partnering with Hong Kong Sixes. This partnership will manage commercial and marketing aspects of the cricket tournament. The agreement aims to expand sponsorship and broadcast opportunities for the event. JSW Sports brings its extensive…

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