From Livemint
Center-Right Owned by HT Media Ltd.Millennials lead AI shopping adoption in India at 84%, ahead of Gen Z: McKinsey
What's behind this
Wall Street investors are watching races in key states for pushback against the AI infrastructure build-out, as AI reshapes ecommerce and brands shift focus from customer acquisition to intelligent fulfilment, inventory management and customer experience, using AI and agentic systems for smarter, faster operational decisions.
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Millennials are leading the adoption of artificial intelligence (AI) for shopping in India, with 84 per cent using AI-powered tools to search for products, compare options or make purchase decisions, ahead of 74 per cent of Gen Z consumers, according to a report by McKinsey & Company.
— Livemint
RSS excerpt
Millennials are leading the adoption of artificial intelligence (AI) for shopping in India, with 84 per cent using AI-powered tools to search for products, compare options or make purchase decisions, ahead of 74 per cent of Gen Z consumers, according to a report by McKinsey & Company.